As we discussed yesterday, Jennifer Aniston made a rare public appearance on Monday night to support her BFF Courteney Cox at the premiere of Cox’s directorial effort, Just Before I Go. Some thought it was sweet that Aniston came out just to support her friend, with no ulterior motive or project to promote for herself. HA! As it turns out, Aniston has a lengthy conversation with People Magazine this week just to shill her haircare line, Living Proof. Go here to read the whole People piece. The gist? Aniston uses her friends as guinea pigs for her Living Proof line. Is this tacky? It feels tacky.

“Chris and I usually get samples like six months before so we get to try it out and see how it lasts over time and then give feedback for it,” Aniston tells PEOPLE of testing new Living Proof launches with her hairstylist and best friend Chris McMillan. “It’s so much fun; it really is a wonderful thing to be a part of.”

The actress also enlists her close group of girlfriends, including Courteney Cox (who just got a “lob”!) and yoga instructor Mandy Ingber, to try out new products like the Blow Out styling and finishing spray.

“They allow me to sort of use their hair, they’re like Barbie dolls,” she says. “Courteney has gorgeous hair, and Mandy’s is really curly so she loves the No Frizz line. Plus, everything smells incredible, that’s my other thing that I love about these products. For me that’s always a big thing, that it isn’t too fragrant-y or perfume-y. It’s so fresh and so light, so incredible.”

So do people ask Aniston for hair advice now that she’s involved in Living Proof? “No, thank God!” she says, laughing. “I so do not want to be the poster child for anyone’s hair problems. I would just say use Living Proof and you’ll be great to go.”

[From People]

There’s a lot more but it just reads as a straight-up infomercial and I kind of wonder if People Magazine is being paid to endorse this sh-t. And beyond that, is Aniston paying Courteney and Mandy for their second-hand celebrity endorsements? That’s what’s tacky to me – Aniston hasn’t been seen in two months, then she suddenly pops up, seemingly to “support a friend,” and in a sleazy quid pro quo, Aniston name-drops Courteney Cox as a fan of the haircare line that Aniston partially owns.

But yes, Jennifer is a 46 year old woman and all she does these days is give interviews about her hair. Deep as a puddle.

Photos courtesy of Getty, Fame/Flynet.