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As I wrote on Friday, Benedict Cumberbatch is the new face of the MG GTS, at least for the Asian markets. The commercial he filmed – in London – seems to only target the Asian markets for more compact SUVs. And as predicted, Benedict came to Shanghai ahead of the Laureus World Sports Awards (which he’s hosting on the 15th) so that he could do a big event for MG on Saturday – I’m including some photos from the event in this post and you can go here to see more photos. Benedict also filmed a little announcement for his new position as brand ambassador for MG:

So I guess his endorsement and “brand ambassadorship” for Jaguar is officially at an end? I don’t know. I’ve been assuming this whole time that if a celebrity gets a big contract to advertise/ambassador-ize one car brand, they would obviously not be allowed to promote another brand. But maybe it’s different depending on which markets are being targeted. Like, I could see Benedict still having a Jaguar contract for North America and Europe, and then having an MG contract for Asia. Maybe? God knows.

Meanwhile, Marvel’s Kevin Feige sat down for a new interview with MTV and he dropped some new information about Doctor Strange (go here to see the video). Feige says Strange will begin filming in November this year, and it’s still due to come out in November 2016. Principle photography will take place in London, which happens a lot with Marvel films, but I bet that makes Benedict happy, that he’s not going to have to relocate for months on end to Vancouver or wherever. Feige says he’s “excited” about Cumberbatch in the Strange role. Josh Horowitz asks Feige point-blank if the Strange character is going to be British (meaning, will Bendy get to use his natural accent or will we have to hear something wonky) and Feige said: “It’s a good question, we have not discussed accent with him yet but he’s Benedict Cumberbatch so I think he can do anything we ask him to.” Feige also says that Loki will be “integral” to Thor: Ragnarok, so more Hiddles?

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Photos courtesy of Fame/Flynet.
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